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When technology makes something dramatically cheaper to produce, where has the biggest investment opportunity historically tended to appear?
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In the product that became cheaper
226 votes (26.6%)
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In the scarce resources it suddenly needs more of
318 votes (37.4%)
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In the companies it replaces
164 votes (19.3%)
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In businesses protected from the technology
143 votes (16.8%)
Total votes: 851
Answer: In the scarce resources it suddenly needs more of.
When technology makes something dramatically cheaper, demand often surges — but the things needed to support that growth don’t necessarily become cheaper with it. Those remaining bottlenecks can become far more valuable.